From the stellar beauty of Night Diving to the intricate Coral Mountain and vibrant Beach Club, SS25 is a voyage that embraces the colors and energy of the underwater world in unmistakable MCM designs. Its innovative looks are designed to allow year-round wear, helping to reduce unnecessary consumption and promote sustainable choices.
SS25 COLLECTION: UNDER THE SEA
SS25 COLLECTION: UNDER THE SEA
SS25 COLLECTION: UNDER THE SEA
Our journey continues. MCM Spring/Summer 25 “Under The Sea”, the seasonless collection inspired by the mysterious beauty of the marine world, launched in the heart of the city during Milan Fashion Week.
Our journey continues. MCM Spring/Summer 25 “Under The Sea”, the seasonless collection inspired by the mysterious beauty of the marine world, launched in the heart of the city during Milan Fashion Week.
The Collection
The Milan Launch Event
On September 20th, 2024, during Milan Fashion Week, the collection was revealed during an exclusive event at Terrazza Duomo 21, overlooking Milan’s iconic Duomo. Guests were also treated to a flash mob in the square below featuring K-pop stars Gotoe, Sean, Harry-June, and SUI.
MCM’s Dancing Duomo flash mob at Milan Fashion Week
Missed our event at Milan's iconic Duomo Square during Fashion Week? Check out the official video.